Life's a Pitch.
This brief allows an exploration into further collaboration in the form of a collective or group, as there are 6 of us that live together we felt it was appropriate and useful to form a collective together. In discussion on what kind of work we could create together we all highlighted our creative reports as something in PPP we were all very proud of and could definitely expand upon. As we al have very different interests and idea of what we want to do it was important to embrace this diversity rather than let it become a problem.
The creative reports set a perfect basis for us to explore our editorial skills, something each of use feel our skills are akin to and could create some engaging and informative designs.
The first and most difficult task was to pick a name for our collective, after much speculation we decided that the 'Yeah' collective had a certain ring to it and would be immediate and communicate our relaxed and fun image.
Right away we knew we wanted to add humour to our presentation so Michael began creating a video clip of Reservoir Dogs with a twist including each member of our group instead. This underlying tone of humour would be continued into the presentation to keep with our fun, relaxed and engaging format.
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