Lord Whitney Studio Visit

 I have had the pleasure of visiting Lord Witney's studio in Leeds to find out about what they do, their creative practice and what makes them unique. They showed us some of the projects they have undertaken and their journey from university through into the creative industry.

The made the point about how they had always been unsure with what it is they wanted to and it wasn't until the last week of third year that they feel as if they found there own flavour in graphics and knew what kind of works they wanted to make.
I feel this is something that a lot of creative people including myself are very unsure about and it is great to see these designers being so successful and they expressed this uncertainty in there work as they were starting up.

 Their work is mainly these surreal and abstract back drops and scenes that use really bright eye-catching colour. One thing i really loved within there design practice is how they create work that they are personally passionate about and want to create that has not been commissioned and this then leads to exposure and projects in the future. In terms of how a design practice should work this is extremely inspiring and the best way of getting you name out there and creating projects that inspire you!

They also expressed this real emphasis on being yourself and how this will always lead to the most sincere and engaging work that you will enjoy creating. They additionally stressed this idea of not being predictable in there workings and trying to surprise themselves in their work.

The also spoke about inspiration and how the best inspiration comes from the as many different places as possible.

And lastly the spoke about how it is important to not be overwhelmed looking at other designers work it may seem as if this work is far above your level but it is all smoke and mirrors and the effort and hard work is really that makes this.

I found the Lord Whitney Studio visit to be very exciting and inspiring to see a slightly different kind of design studio that is uses image and shape rather than a much more type based designs. This way of working that has a real focus on making work that they want to make rather than being client lead is really inspirational and something I would love to do in the future.